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NTO 2.0 to be Applied on February 1, 2023 in India


The Telecom Regulatory Authority of India (TRAI) has made amendments to the regulatory framework for broadcasting and cable companies. The amendments say that channels which have an MRP of Rs 19 or much less will solely be permitted to be part of a bouquet. If the channel is priced above Rs 19, then will probably be provided on an a-la-carte foundation. Additional, a broadcaster can provide a most low cost of as much as 45% whereas pricing its bouquet of pay channels over the sum of MRPs of all of the pay channels in that bouquet.

TRAI stated, “All of the distributors of tv channels shall make sure that companies to the subscribers, with impact from 1st February 2023, are supplied as per the bouquets or channels opted by them.”

The regulatory physique has additionally stated that reductions provided as an incentive by a broadcaster on the utmost retail worth of a pay channel shall be primarily based on a mixed subscription of that channel each in a-la-carte in addition to in bouquets. The NTO 2.0 shall be carried out on February 1, 2023.



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